I'm particularly fascinated by how strong brands and clever communication can have an impact on more sustainable practices. I love it when not only some individuals but the whole company benefit and at the same time our environment is treated responsibly in the process.

Then attitude and good stories emerge. Then people and companies also have relevant things to tell. Please do it in such a way that it is exciting, fits to the brand and continuously contributes to it.

Many companies don't know how and where to start. That's why, in a first step, I develop brand strategies and communication concepts with CONCEPT X, showing how companies can communicate more successfully in a structured way. In doing so, I ensure a clear, common understanding of the brand identity in close exchange.

In the second step, I also support my clients in their communications - as a strategic thinking and inspiring creative partner in one. By the way, this is how a sustainable approach with a long-term effect is created.